July 14th, 2016
Episode 140 of 157 episodes
If there was a drug that reduced the rate of caesarean sections by 44% reduced the need for epidurals in childbirth by 65% and reduced the need to resuscitate babies following delivery by 53% we would all be demanding it be delivered no matter what the cost. In a study just published in the British Medical Journal an antenatal (before birth) education program developed by Nadine Richardson called 'She Births' has been tested on 176 couples in Sydney. The results were so dramatic the British Medical Journal has published them in an article that might be about to change the way childbirth education is delivered in Australia.
Jessica Helfand and Michael Bierut explore how design works within complex organizations to shape decisions, ideas, products, and more. Guests include clients from many industries and designers in many fields. Recorded at the Yale School of Management.