June 2nd, 2015
Episode 269 of 734 episodes
Billboards, posters and banner ads - does ubiquitous advertising lead to mental overload? Ed Butler investigates. American author Matthew Crawford discusses whether the constant distraction of ever-present commercials leads to "mental fragmentation". The BBC's Daniel Gallas reports from Sao Paulo in Brazil on the city's decision to ban "visual pollution", including all outdoor advertising, a decade ago. And Ed hears from Nick Gill, planning director at advertising agency Doner, why he thinks outdoor advertising is part of the lore of a big city.