September 15th, 2014
Episode 21 of 644 episodes
The US says up to 300 billion dollars of commercial intellectual property is stolen by Chinese firms every year. A British Minister now tells us things are improving. Who's right? And separately, we hear from Lucy Kellaway on what she believes is the billions wasted every year by companies on their sales pitches. When everyone bidding for a contract sounds so slick and well-rehearsed, she says, it's impossible to tell between them. So why does anyone bother?
Jessica Helfand and Michael Bierut explore how design works within complex organizations to shape decisions, ideas, products, and more. Guests include clients from many industries and designers in many fields. Recorded at the Yale School of Management.