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Baxter: Big On Flavour

January 16th, 2016

Episode 1485 of 5181 episodes

Baxters has launched a new campaign celebrating the big and bold flavours of its food range. The print and TV work is set in a quirky, offbeat world and introduces the audience to the outstanding flavours of Baxters, by showing two woman dwarfed by beautifully shot ingredients. The work is the first by RKCR/Y&R for Baxters since the agency picked up the business in October and introduces the new food world of Baxters and their charming characters. VIEW THE FIRST SPOT VIEW THE SECOND SPOT VIEW THE THIRD SPOT

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