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Brake: Living Memories

May 9th, 2015

Episode 242 of 3890 episodes

Five New Zealanders are lost on our roads every week. Their families don't just lose a loved one. They lose everything that person could have become. Using the science of forensic age progression combined with the internationally renowned artistry of WETA digital, Road safety charity Brake partnered with Y&R NZ to create five portraits of people who were robbed of their future, as they would look today.As part of Road Safety week, New Zealanders were provided with uniquely powerful reminders through TV content, outdoor, print and online media of the lasting legacy of carelessness and recklessness on our roads. VIEW THE SPOT

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