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British Army: Better You

January 20th, 2016

Episode 1502 of 5181 episodes

In a bold move to recruit more soldiers, challenge stereotypes, and broaden its appeal to young people, the British Army has launched a new campaign to attract Generation Z by showing them how they can grow and become better versions of themselves with an Army career. Agency Karmarama, London VIEW THE BETTER YOU AD VIEW THE TWO FEET AD

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