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Discovery Channel: Baby's Cry

March 3rd, 2016

Episode 1777 of 5181 episodes

Why is the sound of a baby crying impossible to ignore? Why is the sound of fingernails on a black-board unbearable? And why does the sound of white noise have such a calming effect on us? This series of audio based questions is a radio campaign promoting the in-depth world of SKY's Discovery Channel.Agency:DDB, New Zealand PLAY THE BABY'S SPOT PLAY THE FINGERS SPOT PLAY THE WHITE NOISE SPOT

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