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Donate Life America: Give Me A Heart

April 7th, 2016

Episode 2056 of 5181 episodes

DonateLife America makes giving a heart on Instagram actually mean giving a heart.There are over 4,000 people on the heart transplant waiting list in the US.To encourage more people to register as donors, DonateLife America is using Instagramâs heart icon as a simple way to sign up.The "Give Me A Heart" Instagram campaign from Ogilvy & Mather Chicago, launching April 6th, features portraits of actual men, women and children who are on the heart transplant waiting list. VIEW THE CONCEPT

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