March 4th, 2016
Episode 1798 of 3640 episodes
In this age when the usage and necessity of paper is decreasing due the rapid spread of digital devices, Double A, as a leading brand of copy machine paper, executed the 'The Power of Paper' campaign to promote the greatness of paper.Agency:Diamond Ogilvy, Seoul VIEW THE SPOT
Jessica Helfand and Michael Bierut explore how design works within complex organizations to shape decisions, ideas, products, and more. Guests include clients from many industries and designers in many fields. Recorded at the Yale School of Management.