September 12th, 2016
Episode 3298 of 3640 episodes
Heineken has unveiled a new UEFA Champions League TV commercial, called 'Prep Talk'. The film features two time UEFA Champions League winning manager, Jose Mourinho, and was shot by award-winning director, Guy Ritchie.The commercial is part of Heineken's 'Champion the Match' campaign to coincide with the new 2016/17 UEFA season. The TVC sees Mourinho deliver a passionate and motivational address to fans across the globe. He challenges them to prepare for match night, no matter where they are in the world and no matter what time zone they are in. The film, created by Publicis Italia, marks the eleventh year of Heineken's partnership with the UEFA Champions League. VIEW THE SPOT
Jessica Helfand and Michael Bierut explore how design works within complex organizations to shape decisions, ideas, products, and more. Guests include clients from many industries and designers in many fields. Recorded at the Yale School of Management.