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IHI Corporation: Logo World

August 23rd, 2015

Episode 686 of 3674 episodes

Students looking for jobs consider heavy industry as working with heavy machinery and the companies, conservative. That's why we want to change their perspective and give heavy industry a bright edgy image to boost youngster's liveability. Dentsu, Japan wanted to show how IHI contributes to all types of business around the world by using only the IHI logo. VIEW THE BRIDGE AD VIEW THE CITY AD VIEW THE SKY AD

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