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IKEA: Henrik

September 14th, 2016

Episode 3314 of 3849 episodes

This fall IKEA launches a new communication approach on its home market of Sweden. The concept by Akestam, WHERE LIFE HAPPENS dramatizes various aspects of IKEA's genuine presence in peoples' everyday life. "every other week" is the first TVC in a series of nine. Â VIEW THE SPOT

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