May 19th, 2016
Episode 2390 of 5181 episodes
Canada's leading debit payment solution, Interac allows consumers to pay electronically using their own money from their bank account instead of credit. To give greater emotional resonance to the brand promise, "Life is better when you use your own money," Zulu Alpha Kilo, Toronto created a short-film about a boy who wants a dog and is given a piggy bank instead. VIEW THE SPOT
Social science, behavioral economics, cognitive psychology -- sound complex? Let's fix that. The Art of Charm Podcast is where self-motivated guys and gals, just like you, come to learn from a diverse mix of experienced mentors, including the world's best professional and academic minds, scientists, innovators, coaches, relationship experts, entrepreneurs, bestselling authors, and other brilliant minds. This show will make you a higher performer, a better networker, a deeper connector and, most importantly, a better thinker.