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Mazda MX5: Sound Of Tomorrow

September 1st, 2016

Episode 3182 of 5181 episodes

The "Sound of Tomorrow" is being beautifully advertised through the image of a car making music both in the literal and the figurative sense. The set is a huge vinyl record and the Mazda MX-5 will create music by driving on it. The car's precise and sharp steering enables it to act as a replacement pick up needle. The idea was brought forward by advertising agency, These Days, and the production company, MoJuice, took care of the tech setup, the production of the clip and the recommended use of BlackTrax realtime motion tracking system. tions possible. VIEW THE SPOT

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