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PERU21: Defend Women

September 17th, 2016

Episode 3351 of 3638 episodes

McCann Lima created a campaign for Peruvian newspaper Peru21, which made its front page a sign to protest tool. The initiative was a response to "Ni una a menos" historial movement, which gathered hundreds of thousands on August 13th, that raised their voices against sexual, physical and psychological abuse against women. VIEW THE CONCEPT