October 6th, 2016
Episode 3516 of 3640 episodes
S7 Airlines, one of Russia's largest carriers, has revealed The Best Planet, an integrated campaign that depicts the best planet we know from a surprising perspective to awaken the senses and inspire Russians to travel. Through immersive film, print, OOH, radio and digital activations, the campaign created by Wieden+Kennedy Amsterdam reminds Russians about two wonderful gifts theyâve all been given. VIEW THE SPOT
Jessica Helfand and Michael Bierut explore how design works within complex organizations to shape decisions, ideas, products, and more. Guests include clients from many industries and designers in many fields. Recorded at the Yale School of Management.