May 20th, 2016
Episode 2408 of 4715 episodes
SKODA Australia wanted to lay down the challenge to Australian drivers to test whether they could see the quality of the car beyond the badge. DDB Sydney created an online campaign as part of Skoda Australia's launch of the new Superb the most advanced and premium vehicle the brand has released to date. The campaign revolves around the insight that "Some see a badge, where others see Superb" Skoda and DDB decided to challenge the badge bias of Australian drivers, see the hilarious results of the test drive with a twist. VIEW THE SPOT
The Art of Charm Podcast is where self-motivated guys and gals, just like you, come to learn from a diverse mix of experienced mentors, including the world's best professional and academic minds, scientists, relationship experts, entrepreneurs, bestselling authors, and other badasses. This show will make you a better networker, better connector, and -- most important -- a better thinker.