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Sky TV: Silicon Valley

September 22nd, 2016

Episode 3385 of 5181 episodes

The TV show Silicon Valley has two audiences. Regular fans and hardcore fans (who engage much deeper with the show and its inside jokes). So DDB Group New Zealand created a campaign that announced the new season to the regular fans over the radio, but also rewarded the hardcore fans by directing them to a digital challenge- at the same time. PLAY THE HOODIE SPOT PLAY THE SOHO SPOT PLAY THE COFFEE MUG SPOT

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