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Sportsbet: Cash Out Freedom

August 13th, 2015

Episode 627 of 3640 episodes

Sportsbet is Australia's largest online sports betting company. 'Cash Out' is a feature that allows people to freely back out of a bet, even if a match has already begun.In this radio campaign, the first ad 'Walkout' is always played at the start of an ad-break, and then the following ads in the campaign were played throughout the ad-break among ads for other products.Agency: BMF PLAY THE SPOT

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