February 21st, 2016
Episode 1687 of 4715 episodes
The Ganesha festival is one of India's most celebrated festivals, during which millions of Ganesha idols are immersed in the sea as per tradition. However, most of these idols are made of toxic materials like PoP, lead, zinc and mercury, which pollute the sea and kill the fish. To counter this, Ogilvy& Mather created innovative Ganesha idols out of vegetarian fish food. So these idols don't pollute the sea, and are consumed by the fish instead. VIEW OUTDOOR
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