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Towards Zero : There's No One Someone Won't Miss

August 26th, 2015

Episode 708 of 5181 episodes

At the heart of Towards Zero is the belief that human health is paramount to all else. It acknowledges that, as people, we all make mistakes. However, when mistakes happen on our roads they can cost us our lives or cause serious injury. That's because our bodies aren't made to absorb the forces of high impact speeds.Agency: Clemenger BBDO, Melbourne VIEW THE SPOT VIEW THE BHIND THE SCENES SPOT

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