August 19th, 2015
Episode 667 of 3640 episodes
Wolf Blass has launched a new brand campaign celebrating those who boldly chase triumph, with the all new "Here's to the Chase" creative platform. This campaign is the first brand relaunch executed by J. Walter Thompson since the agency was appointed as Treasury Wine Estate's global marketing services provider in February this year. VIEW THE SPOT
Jessica Helfand and Michael Bierut explore how design works within complex organizations to shape decisions, ideas, products, and more. Guests include clients from many industries and designers in many fields. Recorded at the Yale School of Management.