Big Ideas - Full program podcast

ABC Radio National

Society & Culture, History

ABC Radio National presents material from Big Ideas web and TV to bring you the best public talks, debates and lectures from Australia and around the world. One single audio file of the whole program - good for continuous listening.


Personalisation of digital media

May 6th, 2015

Episode 152 of 431 episodes

Personalisation of digital media. It’s changed how and when you consume your favourite shows. It’s changed how media work. It’s changed how advertising looks and targets you. Big Ideas explores the growth, sophistication and future direction of personalised media. How do organisations tap into it? And what’s the role of the consumer?