Episode

Entrepreneurial Thought Leaders

Stanford eCorner

Business, Management & Marketing, Education, Higher Education

Chart Positions

Higher Education 6
Education 29

The DFJ Entrepreneurial Thought Leaders Seminar (ETL) is a weekly seminar series on entrepreneurship, co-sponsored by BASES (a student entrepreneurship group), Stanford Technology Ventures Program, and the Department of Management Science and Engineering.

Website

Reach Your Escape Velocity - Geoffrey Moore (MDV)

May 4th, 2011

Episode 152 of 291 episodes

In this high-energy lecture, Geoffrey Moore discusses how companies can build the escape velocity necessary to move beyond the successes and failures of the past. Moore argues that when companies focus too much on performance, they miss out on building the power to become the industry leaders that other companies envy. He shares a hierarchy model through which companies can examine and build power, and examines how product teams can best work to differentiate their company, neutralize the competition, and optimize products and offers.

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