Episode

Freakonomics Radio

Stephen J. Dubner and WNYC Studios

Society & Culture

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Society & Culture 5
Top 200 19

In their books "Freakonomics," "SuperFreakonomics" and "Think Like a Freak", Steven D. Levitt and Stephen J. Dubner explore "the hidden side of everything," telling stories about cheating schoolteachers and eating champions while teaching us all to think a bit more creatively, rationally, and productively. The Freakonomics Radio podcast, hosted by Dubner, carries on that tradition with weekly episodes. Prepare to be enlightened, engaged, perhaps enraged, and definitely surprised.

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The Maddest Men of All

February 26th, 2015

Episode 220 of 336 episodes

Advertisers have always been adept at manipulating our emotions. Now they're using behavioral economics to get even better.

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