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HBR IdeaCast

Harvard Business Review

Business, Business News, Management & Marketing

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Top 200 191
Management & Marketing 6
Business 18

A weekly podcast featuring the leading thinkers in business and management from Harvard Business Review.

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120: Authenticity--What Voters (and Consumers) Really Want

November 14th, 2008

Episode 120 of 564 episodes

Joseph Pine and James Gilmore, founders of Strategic Horizons LLP and authors of "Authenticity: What Consumers Really Want."

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