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Harvard Business Review

Business, Business News, Management & Marketing

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Business 15
Management & Marketing 5

A weekly podcast featuring the leading thinkers in business and management from Harvard Business Review.


136: In a Recession, Provoke Your B2B Customers

March 13th, 2009

Episode 136 of 589 episodes

Philip Lay and Todd Hewlin, managing directors at TCG Advisors and coauthors of the HBR article "In a Downturn, Provoke Your Customers."

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