HBR IdeaCast

Harvard Business Review

Business, Business News, Management & Marketing

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Business 15
Management & Marketing 5

A weekly podcast featuring the leading thinkers in business and management from Harvard Business Review.


3: Marketing to Avatars

May 26th, 2006

Episode 3 of 589 episodes

Paul Hemp, HBR senior editor and author of the article "Avatar-Based Marketing."

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