Listen to the UK’s most popular internet marketing podcast downloaded by over half a million people. A series of insider tips and practical advice on how to get the best from Digital and Search Engine Marketing, brought to you by a team of experts from Site Visibility and other leading digital agencies. We share the latest tools, techniques and strategies to help you generate online leads, sales and build engagement. We interview some of the most respected marketers in the world including bestselling author Seth Godin, productivity guru Tim Ferriss and Google endorsed analytics expert Avinash Kaushik. The show is produced and co-hosted by Andy White
September 22nd, 2016
Episode 404 of 417 episodes
Today’s topic is about integration in digital marketing. Lexi discusses the greatest opportunities in integrating communications and whether the PR industry or the SEO industry would swallow the other up at some point? Lexi also discusses her contributions to a book called ‘The Internet Of Women’. She introduces us to the subject, provides an insight into the book and talks about some of the experiences she and other women have had working in technology.