Internet Marketing: Insider Tips and Advice for Online Marketing


Business, Management & Marketing

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Management & Marketing 106

Listen to the UK’s most popular internet marketing podcast downloaded by over half a million people. A series of insider tips and practical advice on how to get the best from Digital and Search Engine Marketing, brought to you by a team of experts from Site Visibility and other leading digital agencies. We share the latest tools, techniques and strategies to help you generate online leads, sales and build engagement. We interview some of the most respected marketers in the world including bestselling author Seth Godin, productivity guru Tim Ferriss and Google endorsed analytics expert Avinash Kaushik. The show is produced and co-hosted by Andy White


#384 Consumer Trends with Vicki Loomes

March 9th, 2017

Episode 430 of 448 episodes

In this week's episode of the Internet Marketing Podcast, Andy is joined by Vicki Loomes, Senior Trend Analyst at Trend Watching to talk about consumer trends. Vicki provides her definition of "Consumer Trends" and why we as marketers need to be aware of them. She also explains explains the difference between a fad and a trend, a common question that she is asked. She then goes on to explain how the knowledge of consumer trends can change the way in which we create content and provides her secrets and tips for becoming successful trend watchers. Finally, Vicki reveals one trend that she'll be watching in 2017 as well as her top tip/key takeaway for the audience.

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