Episode

Life Matters - Full program podcast

ABC Radio National

Education, Society & Culture

Life Matters delves into what makes humans tick. Life, but not always as you know it.

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The battle for generic brand supremacy in our supermarkets.

March 31st, 2016

Episode 416 of 590 episodes

Home brands with plain packaging are on the way out, at least at Woolworths. But exactly what are consumers looking for in their cut-price products?

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