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London Business School podcasts

London Business School

Business, Business News, Education, Higher Education, Training, News & Politics

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<b>A series of podcasts, sharing the latest in news and thought leadership from London Business School.</b>

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Developing a successful pricing strategy

December 16th, 2008

Episode 60 of 375 episodes

Marco Bertini, Assistant Professor of Marketing, talks about developing a successful pricing strategy

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