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The McKinsey Podcast

McKinsey & Company

Business, Business News, Management & Marketing

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Business 63
Business News 5

The McKinsey Podcast, our new flagship podcast series, takes you inside our global firm, and features conversations with experts on issues that matter most in business and management. McKinsey & Company is a management-consulting firm that helps businesses, governments, and not-for-profit organizations realize their most important goals. Topics covered in this series include strategy, technology, leadership, marketing, operations, organization, and the role of business in society.

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Enduring Ideas: The industry cost curve

May 20th, 2010

Episode 35 of 134 episodes

McKinsey's Rob Latoff describes a fundamental tool for analyzing pricing dynamics. Read more on the McKinsey Quarterly > Listen to the podcast (duration: 12:33) > Topics:

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