The McKinsey Podcast

McKinsey & Company

Business, Business News, Management & Marketing

Chart Positions

Business News 9
Business 76

The McKinsey Podcast, our new flagship podcast series, takes you inside our global firm, and features conversations with experts on issues that matter most in business and management. McKinsey & Company is a management-consulting firm that helps businesses, governments, and not-for-profit organizations realize their most important goals. Topics covered in this series include strategy, technology, leadership, marketing, operations, organization, and the role of business in society.


Enduring Ideas: The industry cost curve

May 20th, 2010

Episode 35 of 127 episodes

McKinsey's Rob Latoff describes a fundamental tool for analyzing pricing dynamics. Read more on the McKinsey Quarterly > Listen to the podcast (duration: 12:33) > Topics: