|Management & Marketing||16|
"Facebook Marketing All in One for Dummies" co-author and online entrepreneur Amy Porterfield shows you exactly how to monetize your online marketing and blogging efforts using her own tested, ACTIONABLE lead generation strategies -- so you can successfully launch and promote a new program, grow your email list, get more leads, build your authority, turn your customers into raving advocates OR simply find the time (and mindset!) to rock your social media and content marketing. From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn't) once and for all. Why? Because after an awesome, inspiring stint with Harley Davidson and Tony Robbins, Amy figured out what she really loves: helping small business owners like you break down BIG, powerful strategies into step-by-step actions…so you can see BIG, powerful results, fast.
July 28th, 2016
Episode 125 of 136 episodes
Are you looking to create amazing bonuses that will make your offer irresistible? Today, I’m showing you how to do just that with my new Bonus Blueprint mini-workshop. I LOVE getting bonuses when I sign up for courses. Just love it! Because bonuses are so vital and important for you to offer with your course, I’ve created this mini-workshop to give you the lowdown on developing bonuses that will get you results. Why are bonuses so important? They: Enhance your offer by increasing the perceived value of your product. Allow you to teach outside of your content outline. Encourage audience members to navigate your course more efficiently. Drive sales. AND bonuses are one of my favorite pieces to plan out because there’s always something MORE I want to include for my students. It’s a fantastic way to give your students that EXTRA special piece of value. Now I’m going to tell you right off the bat, that you want 2-3 bonuses per course. I’ll workshop you through creating incredible bonuses for every audience and every course. I’m taking the guesswork out of it so you have more freedom to work on your course. Speaking of taking the guesswork out, have I got a freebie for you! It is an awesome download that gives you five steps for creating extraordinary bonuses for your product EVERY TIME. You will be able to walk yourself through the questions you need to ask to create bonuses that are fully aligned with your product and will increase the overall value of your offer. As you’re creating your next course, this mini-workshop is for you! I tackle: How to decide what to focus your bonus on. How to overdeliver for your students and bring them deeper into your course. How to best position your bonus for each course. I also give you the sure-fire strategies that have worked to drive sales for me over and over again. With this week’s episode, you will find that your next bonus offering opportunity will be smoother, and return the results that you have been hoping for. It will breathe new life into your campaign and help you to set up expectations for your audience, so they know what’s coming. You will also gain clarity on how to best handle a bonus associated with an affiliate launch and how to best align it with your products. This is something everyone who might work with affiliates in the future must hear. So get ready to workshop an enticing bonus so you can stand out from the competition and really serve your students! Links mentioned in this episode: Episode #120 Download Episode 113 Episode 114 Podcast Details: Click here to download the transcript of this week's episode. Click Here to Subscribe via RSS (non-iTunes feed) The post #120: The Bonus Brainstorm: How to Create a Bonus Package for Your Next Course Offer appeared first on Amy Porterfield.