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TEDTalks Business

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Business

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Some of the world's greatest innovators, entrepreneurs, and business researchers share their stories and insights from the stage at TED conferences, TEDx events and partner events around the world. You can also download these and many other videos for free from TED.com that features interactive English transcript, and subtitles in as many as 80 languages. TED is a nonprofit devoted to Ideas Worth Spreading.

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Baba Shiv: Sometimes it's good to give up the driver's seat

July 18th, 2012

Episode 3 of 180 episodes

Over the years, research has shown a counterintuitive fact about human nature: That sometimes, having too much choice makes us less happy. This may even be true when it comes to medical treatment. Baba Shiv shares a fascinating study that measures why choice opens the door to doubt, and suggests that ceding control -- especially on life-or-death decisions -- may be the best thing for us. (Filmed at TEDxStanford.)

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