TED is a nonprofit devoted to Ideas Worth Spreading. On this feed, you'll find TEDTalks video to inspire, intrigue and stir the imagination from some of the world's leading thinkers and doers, speaking from the stage at TED conferences, TEDx events and partner events around the world. This podcast is also available in high-def video and audio-only formats.
February 9th, 2015
Episode 277 of 791 episodes
Just like us, the monarch butterfly sometimes gets sick thanks to a nasty parasite. But biologist Jaap de Roode noticed something interesting about the butterflies he was studying — infected female butterflies would choose to lay their eggs on a specific kind of plant that helped their offspring avoid getting sick. How do they know to choose this plant? Think of it as “the other butterfly effect” — which could teach us to find new medicines for the treatment of human disease.
Jessica Helfand and Michael Bierut explore how design works within complex organizations to shape decisions, ideas, products, and more. Guests include clients from many industries and designers in many fields. Recorded at the Yale School of Management.