March 24th, 2013
Episode 100 of 807 episodes
Nathalie Nahai is an award-winning speaker, Web Psychologist, and author of 'Webs of Influence: The Psychology of Online Persuasion' (Pearson). With a background in psychology and digital strategy, she is one of the few leading voices in this field to have both academic and hands-on experience in engineering online persuasion. Nathalie helps businesses to psychologically optimise for better engagement online, and lectures internationally on the subject of Web Psychology and Online Influence (audiences include Goldman Sachs and Southampton University). She also writes for national publications such as the BBC and The Guardian and runs a bi-monthly blog on the subject of Web Psychology. She is also a member of #OgilvyChange, a new Behavioural Sciences Practice that utilises the latest thinking in cognitive psychology, social psychology and behavioural economics to create behavioural interventions in the real world. You’ll also like: The Art of Charm Toolbox Best of The Art of Charm Podcast HELP US SPREAD THE WORD! If you dug this episode,please subscribe in iTunes and write us a review!This is what helps us stand out from all the fluff out there. Ways to subscribe to The Art of Charm Click here to subscribe via iTunes Click here to subscribe via RSS You can also subscribe via Stitcher FEEDBACK + PROMOTION Hit us up with your comments and guest suggestions. We read EVERYTHING. Download the FREEAoC app for iPhone Email [email protected] Give us a call at 888.413.7177 Stay Charming!