Episode

The HBR Channel

Harvard Business Review

Business, Business News, Management & Marketing

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Management & Marketing 29
Business 91

Weekly ideas, insights, and tips on management from Harvard Business Review.

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Fix Their Problem, Win the Deal

March 10th, 2015

Episode 122 of 226 episodes

Bill Taylor, founding editor of Fast Company, shares an important lesson for aspiring entrepreneurs: your proposal won't win or lose strictly on the merits of your idea; it has to solve a problem for the other party.

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